There were more out-of-state visitors to Montana in 2015, but overall, they spent less money than the previous year, according to a new report from the University of Montana Institute for Tourism and Recreation Research.
The Institute for Tourism and Recreation Research at the University of Montana estimates 10.9 million nonresident travelers spent $3.9 billion in Montana in 2014, according to a recently completed study.
Institute Director Norma Nickerson said the actual number of visitors was down, but the amount they spent in Montana was slightly higher...
The Montana Department of Tourism is restructuring its grant program for incentivizing tourism in Montana. Department spokesman Daniel Iverson says the old system was much more complicated.
After going head-to-head with companies like Bose and Activision, The Montana Office of Tourism claimed the Creative Media Award for best mobile marketing this week.
Montana residents and visitors have new resources highlighting the communities, attractions, events and visitor experiences offered along the Lewis and Clark National Historic Trail.